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Case study pack · Teaching use only

Local majority ownership + central IP

51% local · 49% MAUNi · Zambia · New Zealand · Ireland

A practical template for onboarding local organisations while protecting personal IP, using Starlink-enabled delivery, and preparing a Zambian listing pathway. Written for CPRC, Case Manager, and Master Executive students.

Not legal, tax, or investment advice. Always instruct local counsel before any real transaction.

1. Learning objectives

  • Distinguish equity ownership from IP control.
  • Design a 51/49 joint venture that remains citizen-owned in Zambia while protecting curriculum and brand.
  • Map a realistic LuSE Alt-M pathway.
  • Specify how Starlink supports delivery without becoming a regulated telecom business.
  • Draft partnership terms that can be cloned for New Zealand and Ireland.

Discussion prompts

  1. Why might 51% local ownership be strategically valuable even where the law allows 100% foreign ownership?
  2. Which decisions must remain reserved to the IP owner, and why?
  3. How does a Master IP Licence differ from selling the methodology to a local partner?
  4. What evidence would a LuSE Alt-M application need that a recovery-training organisation can realistically produce?

2. Corporate structure

IP HoldCo

Owns trademarks, Collins Window™, curriculum, software, certification marks

100% MAUNi / founder entities

Country OpCo

Local delivery, employment, partner onboarding, Starlink hubs

51% local partners · 49% MAUNi

Master Licence

Right to use IP + brand under quality control

Contract (not equity)

Local Affiliates

Clinics, LEROs, community organisations under OpCo

Sub-licence from OpCo

Zambia: ≥50.1% local equity supports citizen-owned status and can lower ZDA investment thresholds for joint ventures. In New Zealand and Ireland the same 51/49 split is a partnership choice, not a legal minimum for most training activities.

3. Term sheet — Zambia 51/49

Non-binding heads of terms. Replace bracketed text before circulation.

Equity

  • · Local Partner: 51% of issued share capital
  • · MAUNi: 49% of issued share capital
  • · Share class: ordinary shares with equal economic rights unless otherwise agreed
  • · Initial capital contribution: [amount / in-kind schedule] proportional to equity or as agreed in SHA

Board

Board of [5] directors: [3] nominated by Local Partner; [2] nominated by MAUNi. Reserved matters requiring MAUNi consent:

  • · Brand use outside agreed guidelines
  • · Changes to curriculum or certification standards
  • · Sublicensing of IP
  • · Related-party transactions above [threshold]
  • · Change of control
  • · Borrowing above [threshold]
  • · Issue of new shares

IP & economics

  • · All personal and organisational IP remains owned by IP HoldCo
  • · OpCo receives a territory-limited Master IP & Brand Licence
  • · No assignment of IP to OpCo or Local Partner
  • · Royalty / licence fee: [X]% of programme revenue + platform fee
  • · SHA and Licence initial term: [5] years, renewable

4. Master IP & Brand Licence

Clause outline between IP HoldCo (Licensor) and Country OpCo (Licensee).

Grant

  • · Exclusive licence within Territory for Field of use
  • · Non-transferable except to permitted Affiliates under sub-licence terms
  • · No right to modify core curriculum or certification standards without written approval

Ownership

  • · Licensor retains all right, title and interest in Licensed IP
  • · Improvements by Licensee are assigned to Licensor or licensed back on agreed terms
  • · No challenge to validity of Licensed IP

Quality control

  • · Brand guidelines and trainer competency standards mandatory
  • · Audit rights (reasonable notice) of training delivery and marketing
  • · Certification awards only via approved assessment pathways
  • · Safeguarding and data-protection minimum standards

Fees

  • · Initial licence fee: [amount]
  • · Ongoing royalty: [X]% of Net Programme Revenue
  • · Platform / knowledge-base access fee: [amount / period]
  • · Payment currency and withholding tax gross-up mechanics

Starlink & infrastructure

  • · Licensee may procure Starlink Business (or equivalent) for delivery hubs
  • · Connectivity costs are Licensee operating expenses unless otherwise agreed
  • · Licensor does not provide regulated telecom services

Term & termination

  • · Initial term [5] years; renewal by mutual written agreement
  • · Termination for material breach, insolvency, change of control without consent, persistent quality failure
  • · Post-termination: de-branding, return of materials, survival of confidentiality and accrued fees

5. LuSE Alt-M readiness checklist

Confirm current rules with a sponsoring broker and the Securities and Exchange Commission of Zambia. Alt-M is the realistic first listing conversation for a growing training OpCo.

Corporate form

  • ☐Registered as a public company with PACRA (or convert private → public when ready)
  • ☐Company secretary appointed; statutory records current
  • ☐Board composition documented; majority non-family preferred for Alt-M culture
  • ☐Share register clean; shares fully paid and transferable

Scale indicators

  • ☐Trading turnover in the Alt-M band (confirm current thresholds with broker)
  • ☐Minimum shares in issue per current Alt-M rules
  • ☐Public free-float target (~10% on Alt-M) and minimum public shareholder count
  • ☐Operating history and/or growth narrative

Financial & audit

  • ☐Audited financial statements with clean opinions where required
  • ☐Management accounts and cash-flow visibility for the board
  • ☐Related-party transactions disclosed and on arm’s-length terms

Governance & disclosure

  • ☐Board charter, audit committee (or equivalent), and risk register
  • ☐Director bios and independence notes
  • ☐SEC registration path understood; draft pre-listing statement outline
  • ☐Sponsoring broker identified

MAUNi-specific readiness

  • ☐Clear separation of OpCo revenue vs IP HoldCo royalties
  • ☐Student outcome metrics (completion, certification, practice progression)
  • ☐Safeguarding and complaints policy published
  • ☐Starlink / digital delivery costs modelled as operating expenses
  • ☐51/49 SHA does not block free-float or transferability required for listing

6. Clone notes — NZ & Ireland

  • · Same stack: IP HoldCo · 51/49 OpCo · Master Licence · Affiliate sub-licence
  • · New Zealand: Overseas Investment Act may apply to significant assets or sensitive land; franchising mainly general contract and competition law
  • · Ireland: no nationality limit on shareholders; EEA-resident director rules; FDI screening for certain control thresholds
  • · Starlink is available in Zambia, New Zealand, and Ireland — use as infrastructure, not as the regulated product

7. Board simulation exercise

In groups of 3–4, complete the following in 45–60 minutes:

  1. Name your Zambian Local Partner profile (skills, capital, networks, risks).
  2. Fill the Term Sheet brackets with numbers you can defend.
  3. List five Reserved Matters you would never give away as IP owner — and one you might negotiate.
  4. Score the OpCo against the Alt-M checklist: Ready / Partial / Missing.
  5. Present a 3-minute pitch: why a LuSE investor should care about recovery-training infrastructure in Zambia.

Equity can be local. Standards and IP stay central. Connectivity — including Starlink — is a delivery tool, not the product. Listing is a governance and capital milestone, not a shortcut around partnership design.

Ubuntu Academy Coaching & Training CIC · MAUNi / U-ACT · August 2026